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Website Performance

The Hidden Cost of DIY Speed Optimization: Why Developers Charge $150+/Hour

The True Price of "Free" Speed Optimization When facing slow website performance, many business owners initially attempt DIY optimization. The average business owner spends 37.4 hours on failed speed optimization attempts before seeking professional help – representing $7,480 in opportunity cost at a conservative $200/hour valuation of executive time. Our analysis of 1,743 businesses reveals […]

Website Speed Optimization Checklist: Key Steps for 2025

Introduction Website speed is more important than ever in 2025. It’s a critical factor for SEO, user experience, and conversion rates. A slow website can frustrate visitors, hurt your search engine rankings, and cost you valuable leads or sales. But where do you start when it comes to optimizing your site? This comprehensive checklist will […]