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mobile commerce
Loading Speed and Conversion Rates: The 1-Second Rule That’s Worth $2.5 Million
A single second of loading time is worth $2.5 million annually for the average mid-sized e-commerce business. This isn't hyperbole—it's the documented reality of the speed-to-revenue relationship that defines modern digital commerce. Rigorous split testing across 1,200+ websites consistently demonstrates that each 1-second delay in page load time reduces conversion rates by 7.1% on average, […]